KPI6 – Digital Consumer Intelligence

KPI6 is the all-in-one suite that doubles the efficiency of your market research efforts.

Analyze your customers on a completely different level and action data to reach your goals.


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Mobility Outlook

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C-TI is a day-by-day indicator of Italian drivers’ trust, emotions and propensity to spend.

A new data-driven way for reaC-TIng through the constant evolution of normality concept.

Mobility Outlook

How is the sentiment about different means of transport changing?

The histogram represents the sentiment variation of the main means of transport on a monthly basis. Each bar shows the average value detected within the interval. The value ranges from 0 to 100, where values higher than 60 are considered  positive, values between 40 and 60 are considered neutral and values below 40 negative

This graph shows how the use of the above represented  means of transport has changed over time. Values can vary around 100 that is a baseline value taken on January 13, 2020. Driving refers to the use of cars, transit to the use of trains. For more information on the methodology please visit

Discover the best way to understand the automotive industry and the “new normal” consumers dynamics.

Take a look at the specific insights we can provide on industries and specific brands.

Our reports will allow you to:
Understand your customers’ emotions and confidence day by day
Identify the most relevant trends and take advantage of them to reach your goals
Pinpoint in your roadmap when the market is going to get back to pre-crisis levels, allowing you to move with a significant advantage over your competitors

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